Visual identity

Things look better when they look good. Here are some tips to help us look more like the Clooneys.
Typography
Colors

Typography

Good typography can make a design tight and neat—and we like that. Follow our typographic standards and practices, and we’ll like you, too. To download, you'll need access to OneDrive.

Fonts

Inter
This typeface should be used for headline and body copy.

Colors

Roses are red
Violets are blue
Follow these color rules
Or we’ll come find you

Primary

Urban Blue
HEX #3C3CE1
RGB 60-60-225
CYMK 87-75-0-0
PANTONE 2726C
Charcoal
HEX #232323
RGB 35-35-35
CYMK 75-65-60-77
PANTONE Black 7C

Secondary

Red orange
HEX #E15A28
RGB 225-90-40
CYMK 5-75-90-0
PANTONE 7579C
Dark cyan
HEX #19968C
RGB 25-150-140
CYMK 80-18-50-3
PANTONE 19968C
Gold
HEX #FFD100
RGB 255-209-0
CYMK 0-17-100-0
PANTONE 109C
Orange
HEX #FF7B00
RGB 225-107-0
CYMK 0-68-100-0
PANTONE 1505C